Social Media Success Story – Kim Williams

“Social Media IS selling but it is the branding, marketing and positioning part of selling. You don’t present or close sales on Social Media.” – Kim E. Williams

I collected social media success stories while writing the book “Success Using Social Media.”

@williamskim
kimewilliams.com
linkedin.com/in/kimevanswilliams

While writing this book a good friend, Mr. Kim E. Williams sent this to me. It’s not a social media success story per se, however, I am sure that everyone getting success from their use of social media will agree with it:

“Social Media IS selling but it is the branding, marketing and positioning part of selling. You don’t present or close sales on Social Media.” – Kim E. Williams

I recently conducted a Sales Training seminar for a national account on Networking for Sales People in the Digital Age. The greatest “AHA” was that the new breed of decision maker is as likely to welcome communication through text message or Social Media as email or voicemail. If you want to communicate to this generation of leaders, go where they are listening. Moreover, know that they ARE researching you and your company via Social Media and Personal Online Profiles before deciding to talk with you.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.