Categories
LinkedIn Social Media

Don’t be this social media user

Don’t become that social media user who:

  • everyone wonders, “could he be one of those Kenyan or Russian Bots or just a Fake Account.
  • their network thinks they are only trying to sell their latest widget.
  • only spouts political or religious stuff online.
  • strives to foster fear and animosity in their network.
  • only looks to ‘pick a fight’ in every comment.
  • gets all excited when they hijack a conversation.
  • only shares pics of drop-dead gorgeous, sexy, lean, slick, shimmering scantily clad cars or multimillion-dollar estates.
  • drops stuff into social media hourly, but never joins into the conversations.
  • has a stuck selfie trigger finger.
  • seeks opportunities to criticize, condemn and complain about anything all the time.
  • sends out friend requests and connection requests to every Tom, Dick, and Harry in the Milkyway.
  • the moment they discover you disagree with them in any way they remove you as a Friend or Connection.
  • has never updated their social media profiles in the past 30 years. (hehe)
  • still has their college yearbook picture as their profile pic.
  • shares everything from Publisher Clearing House Ginsu knives, stories of the lost Satchsquatch, the best practices of cutting glass, etc, etc, but never anything about themselves or their family/community.
  • shares everything across all social media platforms at once.
  • feels the nasty/disgusting language they use on social media is ok, even though they would never say it in real life.
  • says, I don’t care about people on social media. They are not real to me.
  • does not verify what they post, especially when it seems like it could be fake.

This is just a shortlist of the types of social media users we should strive not to be.
If you want to create value using social media, enjoy using social media, be trusted, respected and even liked for your use of social media, be better than all this above.

Consider how you are using social media. Remember, it all has to be TRUHE

  • Transparent
  • Relevant
  • Useful
  • Honest
  • Engaging, exciting, educational, entertaining

And, it can’t be all about you.

/Teddy

Categories
LinkedIn Social Media

8 KPIs for Business Professionals using LinkedIn

Define KPIs – Key Performance Indicators; A Key Performance Indicator is a measurable value that demonstrates how effectively a company is achieving key business objectives.

Organizations use KPIs at multiple levels to evaluate their success at reaching targets.

Categories
LinkedIn Social Media

Do You Know Your SSI Score

A few years ago LinkedIn created a new marketing application for selling Sales Navigator. This marketing app is a great tool to measure how well you are using LinkedIn as a Business tool.

Categories
Social Media

Managing your Social Media Account Security

Many would not expect me to say this; “We are responsible for managing our own online security.”

Yes, the social media sites we use have systems and processes in place that help us to manage our security, however we can not allow someone else to be solely responsible for managing our security. We are Responsible.

Categories
Social Media

Privacy Starts with us Paying Serious Attention

There has been a rash of email security attacks lately. The most recent (May 2017) a phishing attack associated with Gmail accounts.

We expect service providers like Google to build and manage systems that keep our data and information secure. However, we have some responsibility for our privacy and security when using online tools as well.